NEW YORK, Oct. 19, 2011 -- Today, AdSafe announced the growth of its business with Networks and Publishers, as well as the release of a new feature to expand its Network Monitor product offerings.
With the new Network Monitor+ feature, clients can manually input a series of URLs and instantly receive the brand safety ratings for those specific web pages.
AdSafe Media now monitors and protects over 1.5 billion impressions every day across their network and exchange partners. The company ranks individual web pages on a 1-1,000 numerical scale, -- the most granular system industry-wide -- measuring how brand-safe a page is across multiple content categories. AdSafe Media's proprietary and massively scaled system examines each page on a wide spectrum of data points to determine a page's brand safety rating. With AdSafe Media's continued growth and close partnerships across ad networks and publishers, the company now has visibility across 98% of the commercial web.
Read more at Yahoo Finance.
